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Call us: (919) 934-4943
Click for directions: 101 S 3rd Street Smithfield, NC 27577
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About Us

Since 1991, Jewel's Formals has been helping women feel confident and unforgettable. As a third-generation, family-owned boutique in downtown Smithfield, we're one of North Carolina's largest and most trusted formalwear stores. With over 10,000 sq. ft. of designer gowns, including SHERRI HILL, Ashley Lauren, Ava Presley, and more. At Jewel's Formals, finding your dream dress is a memorable experience. Visit us and discover the gown that makes you shine.

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Store Hours

Sunday & Monday: CLOSED

Tuesday - Friday: 12pm - 6pm

Saturday: 11am - 4pm

Note: Hours are seasonal

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101 S 3rd Street
Smithfield, NC 27577

  • About Us

    • About Us
    • Sales Policy
    • FAQ
    • Contact Us
    • Store Hours

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    • Prom Girls
    • Pageant Queens
    • Special Occasions
  • Accessories
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